Surface Pattern Design is the art of creating a seamless, repeating pattern that can be used on a multitude of products, from kitchenware to fabric, wallpaper, wrapping paper, upholstery, stationery, social media advertising, web pages, and much more.
Patterns can be used to create brand awareness in the same way that a logo, brand colours, typography or a tagline can. Your brand pattern can be used on business stationery, promotional products, branded packaging, posters and billboards, and of course on digital products, such as emails, website banners and backgrounds and social media posts.
Your brand's pattern will visually communicate to your audience an atmosphere for your business that is uniquely yours, making your brand more consistent, more memorable and more trustworthy.
The designs in this portfolio have been created with specific colours, themes and motifs in mind and they can be purchased without alteration, or with alterations. We can also work together to create a completely new design that is unique to your business or products, or your client's specific requirements.
While chatting with you about your needs, I like to review any mood boards, reference pictures or colour palettes that you may have so that we can plan your pattern together. If you are a new business that is just starting and are currently developing your brand, we can discuss a style guide that reflects your brand's style, ethos and message.
I like to create motifs using watercolour, acrylic paint, gauche, or pastels, creating a rich, textured motif adding extra depth and interest. The motifs are then scanned into Adobe Illustrator where I work with them further there. I can also create motifs digitally in Procreate if this would suit the function of your design better.
I look forward to chatting with more about your next pattern.
- Stella, Founder and Designer, Carmel Lorraine Designs